Crispy Chicken Wraps In Post Racial America

“What’s in the new chicken wrap?!”

In early April everyone seemed to go crazy about the Burger King commercial with Mary J Blige singing about the new crispy chicken wrap. I actually enjoyed it and thought it was catchy, not to mention she was looking beat in that all black. The media and others went irate about it because they were offended that as a black woman she was singing about “fried chicken”. My girl, Mary, apologized and Burger King pulled the commercial.

As the weeks have gone by Burger King has been releasing more of their commercials promoting their new menu items featuring various other celebrities such as Steven Tyler, David Beckham, Jay Leno, and Salma Hayek (to name a few) and we see that the commercials are intended to be funny. I really, really wish that the African American community wouldn’t have made such a big deal about Mary J. Blige singing about their chicken wraps because now we have no representation of us, even though they are still promoting those wraps and other menu items. Like my mom always says, “you cut your nose to spite your face.”

Racism is just a lot to deal with in the “post-racial” society. I feel like we have to be on edge about everything that can be misconstrued as racism. Are we doing ourselves more harm than good as community this way? Let me know what you think.

-TheJournalist25 xoxo
*singing* “crsipy chicken, fresh lettuce, three cheeses, ranch dressing, wrapped up in a tasty flour tortilla…”

One thought on “Crispy Chicken Wraps In Post Racial America

  1. I think that is a really good point. I did feel a little better when I saw other celebs promoting it, but it was a little jarring to see her do it first. I didnt know what to think other than that it looked really silly in my opinion. I don’t know how I would have felt about it if she had come after some of the other people.

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